What is an Operation Direct Marketing :
The Direct marketing operation is a technique of communication and sales which allows personalized broadcast message on lists of contacts or customers and prospects in order to get an immediate response. Direct marketing allows direct hit the target anywhere at any time.
winning new customers with direct marketing communication operations
Direct marketing allows prospect new customers with promotional offers. It offers prospects to subscribe to a service in order to communicate the new offers, the SMS can greatly reduce the costs of marketing campaigns via SMS . Reading rate of SMS advertising and especially the cost of acquiring a new customer is low compared to the mailing-mail.
A promotional campaign to generate qualified leads. The direct marketing operation allows you to alert thousands of customers over the release of new products in seconds. The direct marketing operation is suitable for all business sectors. Direct marketing can be done through several media. SMS is used in direct marketing. The mailing also may be used for marketing purposes. The direct marketing operation is often used by some major retailers to disclose the upcoming promotions or underway.
Several means of communication to perform direct marketing operations with files of prospects or customers:
- by mail (e- mailing or mailing)
- by telephone ( phoning , telemarketing );
- fax (fax mailing )
- by email (Automatic sending of newsletters);
- SMS or MMS broadcast to the smartphone, iphone, mobile;
- Mailing vocalized by to mobiles or landlines; Voice Message
- WAP / WEB.
Select Clever Technologies solution for your direct marketing operations.
Internet SMS : Send and receive SMS with SaaS platform to freely communicate with prospects and customers in your marketing and advertising campaigns on mobile. The solution interfaces with your database, business applications, spreadsheets and file management “csv, xls, xlsx